Privacy Policy

1. Introduction

Elgin Business Group Ltd (trading as AmzIncubator) (“we”, “our”, “us”) is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you engage our services (for example: Amazon seller-agency/consultancy services, account management, marketplace optimisation, etc.), and how we comply with the UK GDPR and other applicable data protection laws.

2. Controller

The data controller for your personal data is:

Elgin Business Group Ltd trading as AmzIncubator
Registered in England & Wales. Company number: 10685282
Registered address: Elgin Lodge Business Center, Allington Lane, Fair Oak, Hants UK SO50 7DB
Contact email: info@amzincuabtor.com

If you have any questions about this Privacy Policy or our data practices, please contact us at the above email.

3. What personal data we collect

We may collect and process the following categories of personal data:

a) From clients (sellers)
• Name, job title, company name, contact details (email, telephone, address)
• Accounting and payment information (bank account, invoices)
• Commercial information (services you engage us to provide, Amazon seller ID, marketplace data)
• Correspondence and communications with us (emails, meeting notes, support logs)

b) From Amazon / marketplace data (where relevant)
• Marketplace performance data, telemetry, sales-data, listings information, product returns, customer feedback (which may include anonymised or aggregated customer data)
• If you provide us access to your Amazon account or the Amazon Marketplace Web Service (MWS)/Selling Partner API (SP-API) data: we may store or process account identifiers, product identifiers, order data, inventory data, customer feedback data, etc.

c) From website visitors / leads
• If you visit our website and contact us (via form, email, phone): your name, company, email address, telephone number, IP address, device/browser information, cookies (see Cookie Policy)
• Any other personal data you voluntarily provide to us (for example in enquiries, registrations, events, newsletters)

4. Legal basis for processing

Under the UK GDPR we must have a lawful basis for processing your personal data. We rely on one or more of the following legal bases:

• Contract performance: where you have engaged us to provide services, we process data to perform our contract with you.
• Legitimate interests: where we process data in connection with our business, marketing, improving services, accounting, detecting fraud, provided this does not override your rights and interests.
• Consent: where you have given clear consent for us to process your data (for example, subscribing to newsletters). You may withdraw consent at any time.
• Legal obligation: where we are required by law to process data (for example, compliance, tax, regulatory obligations).

5. How we use your personal data

We will use your data for the following purposes:

• To provide, maintain and manage our services (including Amazon account management, consultancy, reporting)
• To communicate with you (onboarding, service updates, support, billing)
• To process payments, invoices and accounting
• To monitor and analyse performance of our services and clients’ Amazon marketplace activity
• To manage risk, detect fraud or abuse, ensure security of our systems, ensure compliance with Amazon policies and regulatory obligations
• To send you marketing communications (only with your consent or where permitted by law)
• To create anonymised or aggregated datasets for internal analytics or benchmarking (no identified personal data)
• To respond to your rights requests, legal requests, or investigations from regulators

6. Disclosure of your personal data

We may share your personal data with:

• Our service providers, contractors or agents (for example IT hosting, software, analytics, payment processors) who act on our behalf and under our instructions
• Amazon (or its affiliated service providers) insofar as needed to provide services or respond to marketplace/integration issues
• Professional advisers (legal, tax, audit) where necessary for compliance
• Courts, regulators or law enforcement authorities when required by law or to protect our rights
• In the event of a business sale or reorganisation, your data may be transferred to a successor entity, subject to appropriate safeguards

We require that any third-party processors provide sufficient guarantees of data protection and only act on our instructions.

7. International transfers

If we transfer your personal data outside the UK or European Economic Area (EEA), we will ensure appropriate safeguards are in place (such as Standard Contractual Clauses, adequacy decisions) in line with UK GDPR requirements.

8. Data retention

We will retain your personal data for only as long as is necessary for the purposes set out in this Policy, unless a longer retention period is required or permitted by law (for example for tax, accounting or regulatory purposes). When no longer needed, we will securely delete or anonymise the data.

9. Your rights

Under UK GDPR you have rights in respect of your personal data, including:

• The right to access (obtain a copy of) the personal data we hold about you.
• The right to rectify inaccurate or incomplete data.
• The right to erasure (“right to be forgotten”) in certain circumstances.
• The right to restrict processing in certain circumstances.
• The right to object to processing (including direct marketing).
• The right to data portability (where applicable).
• The right to withdraw consent (if processing is based on consent) at any time.
• The right to lodge a complaint with a supervisory authority (in the UK, the Information Commissioner’s Office).

If you wish to exercise any of these rights, please contact us using the contact details above. We will respond within the legal timescales.

10. Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised or unlawful processing, accidental loss, destruction or damage. These include access controls, encryption, secure servers, testing and evaluations of our data handling.

11. Cookies and similar technologies

Our website uses cookies and similar tracking technologies. For detailed information about how we use cookies and how you can disable them, please see our Cookie Policy or cookie banner.

12. Children’s data

Our services are not directed at children under 16. If you become aware that a child under 16 has provided us with their personal data without verifiable parental consent, please contact us and we will delete the information.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time (for example as our services evolve or legal/regulatory requirements change). We will publish the updated policy on our website and update the “Last updated” date. We encourage you to review it periodically.

14. Contact us

If you have any questions about this Privacy Policy, or wish to exercise your rights, please contact:

Email: info@amzincubator.com
Address: Elgin Lodge Business Center, Allington Lane, Fair Oak, Hants UK SO50 7DB
Company: Elgin Business Group Ltd trading as AmzIncubator